Smishing is a global problem and not specific to any region or community.

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People are not aware of the authenticity of the source of such links, which they may encounter in the form of messages or lucrative offers on some of their social media platforms. They can’t decide whether to open URL on phone or not.

This is becoming a problem, especially for the 40+ age group who are the biggest consumers of the internet and fall prey to such spoofing.

People often use mobile devices on the go and read text messages when they are in a hurry. This leads users to respond to SMS and click on malicious links without thinking about its maliciousness.